Track orders, downloads and storage in Analytics

The Analytics page in ABC Digital Downloads shows how your digital products are doing: how many orders came in, how many times customers downloaded your files, how many emails ABC sent, and how much storage your files use.

Available on the Essential, Professional and Plus plans.

Open Analytics

1. In your Shopify admin, open ABC Digital Downloads.
2. Click Analytics in the left-hand menu.

💡 Tip: ABC's Home page shows the same Orders, Downloads and Emails Sent numbers, starting with the Last 7 days. Click view more stats to open Analytics.

Check your storage

The top of the page shows how much of your plan's storage you're using:

• Total Files: how many files you've uploaded.
• Storage Used: how much space your files take up.
• Storage Left: how much space you have left.
• Storage Limit: your plan's total storage.
• Storage Usage: the percentage you've used, with a bar.

Your plan sets your storage limit. To see how much each plan includes, or to upgrade, see Plans and billing.

Read the Insights

Insights shows three numbers for the period you choose:

• Orders: the orders placed in the period.
• Downloads: how many times customers downloaded your files.
• Emails Sent: the emails ABC sent to your customers.

To change the period:

1. Click the period menu, which starts on Last 30 days.
2. Choose Last 7 days, Last 30 days, Last 60 days, Last 90 days or Last 365 days.

The period applies to Insights, Activity Over Time and Most Popular Downloads, which all change together.

Each number has a small trend line for the period. The percentage under each number compares the first day of the period with the last day, so it isn't a comparison with the previous period. When the first day had no activity and the last day did, it shows 999%, the highest value it displays.

💡 Tip: To see how activity changed across the whole period, use the Activity Over Time chart.

See activity over time

Activity Over Time charts your downloads, emails sent and orders, day by day, across the period you chose. The chart has a toggle for each: Downloads, Emails Sent and Orders.

Find your most downloaded files

Most Popular Downloads lists the files customers downloaded in the period, with each file's size and number of downloads. The table shows the dates it covers, for example "From 08/26/2026 to 09/25/2026". Click a file to open its page.

Check one file or one order

Analytics shows totals for your whole store. For details:

• One file: go to Files and click the file. Times downloaded shows how many times it's been downloaded.
• One order: go to Orders and click the order. The Downloaded column shows each file's downloads, and File download activity lists each download with where it started (for example, the Thank you page), the country, browser, IP address and time. See Viewing orders.

Analytics doesn't break results down by customer. To see what a customer downloaded, open their order.